How to Win an Election : An Ancient Guide for Modern Politicians.
How to Win an Election :
Erişim Adresi
ISBN
9781400841646 (electronic bk.)
9780691154084
9780691154084
Dil Kodu
İngilizce
Yer Numarası
DK/0477
Yazar
Yayın Bilgisi
©2012.
Fiziksel Niteleme
1 online resource (126 pages)
Dizi
Ancient Wisdom for Modern Readers Ser.
İçindekiler Notu
Cover -- Title Page -- Copyright Page -- Table of Contents -- Introduction -- A Note on the Translation -- How to Win an Election -- The Results of the Election -- Glossary -- Further Reading.
Özet, vb.
How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constantly surrounding yourself with rabid supporters. Presented here in a lively and colorful new translation, with the Latin text on facing pages, this unashamedly pragmatic primer on the humble art of personal politicking is dead-on (Cicero won)--and as relevant today as when it was written. A little-known classic in the spirit of Machiavelli's Prince, How to Win an Election is required reading for politicians and everyone who enjoys watching them try to manipulate their way into office.
Konu
Political campaigns -- Early works to 1800..
Rome -- Politics and government -- Early works to 1800.
Electronic books.
Rome -- Politics and government -- Early works to 1800.
Electronic books.
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