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008 140225s2014 enk ob 000 0 eng d
020 |a9781135022600|q(ePub ebook)
020 |a1135022607|q(ePub ebook)
020 |a1135022623|q(PDF ebook)
020 |a9781135022624|q(PDF ebook)
020 |a1135022585|q(Mobipocket ebook)
020 |a9781135022587|q(Mobipocket ebook)
020 |a9780203768372|q(electronic bk.)
020 |a020376837X|q(electronic bk.)
035 |a(OCoLC)868078096|z(OCoLC)871190274|z(OCoLC)880825757
035 |a(OCoLC-P)868078096
040 |aOCoLC-P|beng|epn|cOCoLC-P
041 |aeng
049 |aTürk Tarih Kurumu Kütüphanesi
050 4|aBV653
072 7|aLAN|x004000|2bisacsh
072 7|aHIS|x036000|2bisacsh
072 7|aREL|x000000|2bisacsh
072 7|aGTC|2bicssc
082 04|a659.20973|223
100 1 |aLamme, Margot Opdycke,|eauthor.
245 10|aPublic relations and religion in American history :|bevangelism, temperance, and business /|cby Margot Opdycke Lamme.
264 1|aLondon :|bRoutledge,|c2014.
300 |a1 online resource
336 |atext|btxt|2rdacontent
337 |acomputer|bc|2rdamedia
338 |aonline resource|bcr|2rdacarrier
490 1 |aRoutledge research in public relations
500 |aPreviously issued in print: 2014.
505 0 |a1. Faith in history -- 2. The marketplace -- 3. New measures -- 4. Reform -- 5. Piety and persuasion -- 6. Hellfire and democracy -- 7. Business and soul -- 8. Human nature.
520 |a"This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great Awakening, Rev. Charles Grandison Finney, and some of his predecessors; early reformers at Oberlin College, where Finney spent the second half of his life; leaders of the Woman's Christian Temperance Union and the Anti-Saloon League of America; and twentieth-century public relations pioneer Ivy Ledbetter Lee, whose work reflecting religious and business evangelism has not yet been examined."
588 |aOCLC-licensed vendor bibliographic record.
650 0|aChurch public relations|zUnited States.
650 0|aPublic relations|zUnited States|xHistory.
650 7|aBUSINESS & ECONOMICS|xAdvertising & Promotion.|2bisacsh
650 7|aLANGUAGE ARTS & DISCIPLINES / Communication|2bisacsh
650 7|aHISTORY / United States / General|2bisacsh
650 7|aRELIGION / General|2bisacsh
651 0|aUnited States|xChurch history.
856 40|3Taylor & Francis|uhttps://www.taylorfrancis.com/books/e/9780203768372
856 40|3Taylor & Francis|uhttps://www.taylorfrancis.com/books/e/9781135022624
856 40|3Taylor & Francis|uhttps://www.taylorfrancis.com/books/9780203768372
856 42|3OCLC metadata license agreement|uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
901 |aTaylor & Francis
938 |aTaylor & Francis|bTAFR|n9780203768372