Marketing for churches and ministries / Robert E. Stevens, David L. Loudon.

Erişim Adresi
Taylor & Francis Link
Taylor & Francis Link
Taylor & Francis Link
OCLC metadata license agreement Link
ISBN
9781315863955 (e-book ; PDF)
1315863952
9781317953258 (e-book ; PDF)
1317953258
9781317953234 (e-book ; Mobi)
1317953231
9781317953241 (e-book ; ePub)
131795324X
9781560241775 (hardback)
1560241772
Dil Kodu
İngilizce
Yazar
Stevens, Robert E., 1942-
Fiziksel Niteleme
1 online resource (xi, 165 pages) : illustrations
Genel Not
Paperback edition published in 1996.
Originally published by the Haworth Press, Inc. in 1992.
İçindekiler Notu
Ch. 1. Understanding church and ministry marketing -- ch. 2. Getting needed information -- ch. 3. Planning marketing activities -- ch. 4. Constituent analysis -- ch. 5. Marketing objectives -- ch. 6. Program decisions -- ch. 7. Access decisions -- ch. 8. Communications decisions -- ch. 9. Contribution decisions -- ch. 10. Monitoring and controlling marketing activities.
Konu
Church publicity.
Diğer Yazarlar
Loudon, David L.
Veritabanı
Taylor & Francis
İşlemler