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008 170908s2017 sz | s |||| 0|eng d
020 |a9783319662879|9978-3-319-66287-9
024 7 |a10.1007/978-3-319-66287-9|2doi
041 |aeng
049 |aTürk Dil Kurumu Kütüphanesi
050 4|aP87-96
072 7|aJFD|2bicssc
072 7|aSOC052000|2bisacsh
072 7|aJBCT|2thema
082 04|a302.2|223
090 |aEK/5353
100 1 |aHutchinson, Jonathon.|eauthor.|4aut|4http://id.loc.gov/vocabulary/relators/aut
245 10|aCultural Intermediaries|h[electronic resource] :|bAudience Participation in Media Organisations /|cby Jonathon Hutchinson.
250 |a1st ed. 2017.
264 1|aCham :|bSpringer International Publishing :|bImprint: Palgrave Macmillan,|c2017.
300 |aXIX, 236 p. 16 illus., 15 illus. in color.|bonline resource.
336 |atext|btxt|2rdacontent
337 |acomputer|bc|2rdamedia
338 |aonline resource|bcr|2rdacarrier
347 |atext file|bPDF|2rda
520 |aThis book interrogates the existing theories of convergence culture and audience engagement within the media and communication disciplines by providing grounded examples of social media use as a social mobilization tool within the media industries. As digital influencers garner large audiences across platforms such as YouTube and Instagram, they sway opinions and tastes towards often-commercial interests. However, this everyday social media practice also presents an opportunity for socially and morally motivated intermediaries to impact on public issues. Cultural Intermediaries: Audience Participation in Media Organisations is intended to provide an explicit overview of how one notable media organization, the Australian Broadcasting Corporation (ABC), incorporates participation into its production methodology, while maintaining its role as a public service media organisation. The book provides several cases studies of successful audience participation across socially motivated projects. Finally, the book provides an updated framework to understand how cultural intermediation can facilitate authentic audience participation in media organisations.
650 0|aCommunication.
650 0|aJournalism.
650 0|aDigital media.
650 0|aEconomic sociology.
650 0|aEthnology.
650 14|aMedia and Communication.
650 24|aJournalism.
650 24|aDigital and New Media.
650 24|aEconomic Sociology.
650 24|aEthnography.
710 2 |aSpringerLink (Online service)
773 0 |tSpringer Nature eBook
776 08|iPrinted edition:|z9783319662862
776 08|iPrinted edition:|z9783319662886
776 08|iPrinted edition:|z9783319882116
856 40|uhttps://doi.org/10.1007/978-3-319-66287-9
912 |aZDB-2-LCM
912 |aZDB-2-SXL
950 |aLiterature, Cultural and Media Studies (SpringerNature-41173)
950 |aLiterature, Cultural and Media Studies (R0) (SpringerNature-43723)