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020 |a9783031753640|9978-3-031-75364-0
024 7 |a10.1007/978-3-031-75364-0|2doi
041 |aeng
049 |aTürk Dil Kurumu Kütüphanesi
050 4|aPN4699-5650
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090 |aEK/4661
100 1 |aJohnson, Kirsten.|eauthor.|4aut|4http://id.loc.gov/vocabulary/relators/aut
245 10|aPersonalized News Communication and Media Trust in the Modern Era|h[electronic resource] /|cby Kirsten Johnson, Burton St. John III.
250 |a1st ed. 2025.
264 1|aCham :|bSpringer Nature Switzerland :|bImprint: Palgrave Macmillan,|c2025.
300 |aXVI, 209 p. 31 illus., 30 illus. in color.|bonline resource.
336 |atext|btxt|2rdacontent
337 |acomputer|bc|2rdamedia
338 |aonline resource|bcr|2rdacarrier
341 0 |bTable of contents navigation|2onix
341 0 |bSingle logical reading order|2onix
341 0 |bShort alternative textual descriptions|2onix
341 0 |bUse of color is not sole means of conveying information|2onix
341 0 |bUse of high contrast between text and background color|2onix
341 0 |bNext / Previous structural navigation|2onix
341 0 |bAll non-decorative content supports reading without sight|2onix
347 |atext file|bPDF|2rda
505 0 |aChapter1.Introduction -- Chapter2.The Personalization of News, Credibility, and Trust -- Chapter3.The Tenets of Journalism -- Chapter4.The Erosion of Media Credibility and Rebuilding Trust Through Personalization -- Chapter5.The Customization of News -- Chapter6.Social Media and Personalization -- Chapter7.Interacting with the Audience through News Comment Sections -- Chapter8.Engaged Journalism and Personalized Content -- Chapter9.Personalized Communication and the Role of Public Relations -- Chapter10.The Perceived Credibility of Public Relations Material as News on Social Media -- Chapter11.Corporate Social Advocacy and the News.-Conclusion.
520 |aThis book examines the role of media credibility and trust in news personalization and consumer engagement in the US. While much has been written about the use of algorithms in audience targeting, we define news personalization in a different way: as attempts by news personnel to build credibility and trust with consumers through a focus on relatable news. The book examines tactics such as the use of transparency cues in stories, responsiveness to audience comments, and disclosing personal information to consumers. It also addresses the challenges of news personalization, including how messaging from vested interests may also be seen by audiences as personalized news. In an age when individuals are increasingly determining their own ecology of news sources, this book offers a unique perspective on an emerging area of news customization and personalization.
532 8 |aAccessibility summary: This PDF does not fully comply with PDF/UA standards, but does feature limited screen reader support, described non-text content (images, graphs), bookmarks for easy navigation and searchable, selectable text. Users of assistive technologies may experience difficulty navigating or interpreting content in this document. We recognize the importance of accessibility, and we welcome queries about accessibility for any of our products. If you have a question or an access need, please get in touch with us at accessibilitysupport@springernature.com.
532 8 |aNo reading system accessibility options actively disabled
532 8 |aPublisher contact for further accessibility information: accessibilitysupport@springernature.com
650 0|aJournalism.
650 0|aPublic relations.
650 14|aNews Journalism.
650 24|aDigital Journalism.
650 24|aPublic Relations.
700 1 |aSt. John III, Burton.|eauthor.|4aut|4http://id.loc.gov/vocabulary/relators/aut
710 2 |aSpringerLink (Online service)
773 0 |tSpringer Nature eBook
776 08|iPrinted edition:|z9783031753633
776 08|iPrinted edition:|z9783031753657
776 08|iPrinted edition:|z9783031753664
856 40|uhttps://doi.org/10.1007/978-3-031-75364-0
912 |aZDB-2-LCM
912 |aZDB-2-SXL
950 |aLiterature, Cultural and Media Studies (SpringerNature-41173)
950 |aLiterature, Cultural and Media Studies (R0) (SpringerNature-43723)